RAM prices double as crisis worsens

DDR5 RAM on Amazon now costs over twice as much as four months ago, even in flash deals. Samsung reports similar price doublings for its RAM products. Industry watchers warn that further increases lie ahead.

The RAM market is facing a severe crisis, with prices surging dramatically in recent months. A flash deal highlighted by Amazon for DDR5 RAM reveals costs that are over twice the price from four months earlier, specifically 2.5 times higher despite being marketed as a bargain. This escalation underscores broader pressures in the memory sector, where demand outstrips supply amid manufacturing challenges and global economic factors. Meanwhile, Samsung has confirmed that its RAM prices have doubled, with no immediate relief in sight. The company and analysts suggest the worst impacts are yet to come, potentially affecting PC builders, gamers, and data center operators who rely on affordable memory upgrades. Published reports from TechRadar on January 26, 2026, detail these developments, painting a picture of an industry struggling to stabilize. Without intervention or improved production, consumers may face prolonged high costs for essential computing components.

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HP executives highlight surging RAM costs to 35% of PC bill of materials due to AI demand during earnings call.
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HP reports RAM costs now at 35 percent of PC bill of materials

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During its Q1 2026 earnings call, HP executives revealed that RAM now represents 35 percent of the company's PC costs, up from 15 to 18 percent last quarter. The surge is attributed to AI-driven demand straining memory supplies. HP anticipates further price volatility and plans to raise PC prices in response.

A Chinese PC parts vendor who stockpiled DRAM during high prices expressed despair after recent price drops. In a video from a warehouse filled with memory chips, the vendor questioned if prices might rise again. The declines follow AI-driven shortages but are not yet widespread.

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Apple CEO Tim Cook stated that high memory costs will significantly impact the company's business in coming quarters. He highlighted supply constraints during the latest earnings call despite strong revenue growth. The issue stems from skyrocketing RAM prices driven by AI data center demand.

Building on January's PC gaming hardware price increases, Sony is considering delaying the PlayStation 6 to 2028 or 2029 amid ongoing AI-fueled RAM shortages. Nintendo may raise Switch 2 prices later this year due to the same pressures, as tech giants hoard memory for data centers.

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A Redditor who ordered a single $300 Corsair Vengeance DDR5 RAM kit received ten kits instead, valued at $3,000. The unexpected windfall has been dubbed the 'RAM lottery' by online observers. The story highlights occasional surprises in consumer hardware orders.

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