Sacha Baron Cohen's character Ali G made an appearance at Wimbledon on July 12. The sighting coincides with reports of a new Ali G film in production. The comedian has kept details of the project under wraps.
Three-time Oscar nominee Sacha Baron Cohen attended the tennis tournament but drew attention through his alter ego. Ali G appeared in a tracksuit and gold chain, consistent with the character's established look from earlier projects.
The character was first introduced to U.S. audiences on the HBO series Da Ali G Show in the early 2000s. A feature film, Ali G Indahouse, followed in 2002 and grossed more than $23 million internationally.
Cohen's Borat films achieved wider success, with the 2006 release earning $262.5 million worldwide through 20th Century Fox. The 2020 sequel, Borat Subsequent Moviefilm, was distributed by Amazon MGM Studios and received two Oscar nominations.
No distributor has been announced for the latest Ali G movie. The production remains secret to allow the comedian to surprise subjects during filming.
