Organizers of the new Premier Jumping League (PJL) have outlined plans for a $300 million showjumping competition featuring 16 teams across 14 venues in the US, Middle East, and Europe. Backed by McCourt Global founder Frank McCourt, the league aims to professionalize the sport with salaried riders and free broadcasts. Horse welfare remains the top priority, with no paywalls or VIP purchases influencing access.
The Premier Jumping League launched officially last month, with its first events set for next year. PJL president and COO Nick McCabe emphasized the financial risk involved but expressed confidence in the sport's untapped potential. 'We’re trying to do the right thing for the sport,' McCabe said, highlighting backing from Frank McCourt, who has guaranteed the $300 million prize money. McCourt, a former owner of the Los Angeles Dodgers and Olympique de Marseille, discovered showjumping through his wife and seeks to elevate its profile alongside other elite sports. Teams will initially be owned by the PJL but available for sale or lease, each with five riders—three competing per event—selected on merit rather than money. A development academy will nurture younger riders and horses, shifting from 'money over merit' pathways, according to chief equestrian advisor Lisa Lazarus, a former FEI legal counsel. All events will be free to watch, produced in partnership with Box to Box films for a documentary series, avoiding paywalls that limit current coverage. Lazarus stressed innovative presentation to attract new fans, including data and digital elements. Horse welfare guides every decision, with venues chosen for optimal conditions like grazing and footing. 'There is no greatness in horse sport without the welfare and safety of the horse,' Lazarus said. The schedule aligns with major FEI events to minimize travel, and the league has rider input. The FEI is reviewing PJL's approval request ahead of its June board meeting. Olympic gold medallist Peter Charles voiced support, predicting it will enhance the sport's image and reward without excess jumping.
