Blackpink's Jennie donates 100 million won to support elderly families

Blackpink member Jennie has donated 100 million won to help elderly families stay warm during the winter. The contribution, announced on February 24, 2026, supports Sean's campaign Raise Korea’s Temperature by 1 Degree. The funds will aid vulnerable households through the Coal Briquette Bank.

Blackpink's Jennie, whose full name is Kim Jennie, made a significant donation of 100 million won to assist elderly families facing the cold winter. The announcement came on February 24, 2026, via Sean's initiative titled Raise Korea’s Temperature by 1 Degree. Jennie funded the donation by combining profits from her January exhibition, “J2NNI5,” with personal contributions. The money is directed to the Coal Briquette Bank, an organization that provides support to vulnerable households during colder months.

According to the campaign, the 100 million won donation enables the purchase of 112,000 coal briquettes, sufficient to heat 560 households for one month. Sean expressed gratitude for Jennie's support, stating that it would help make Korea warmer this winter. The donation certificate bore her full name, Kim Jennie, underscoring the personal nature of the gesture.

This act of philanthropy occurs just days before Blackpink's anticipated release of their third mini-album, DEADLINE, on February 27, 2026. It represents the group's first musical project since the 2022 album “Born Pink.” The quartet had previously toured worldwide with the Deadline Tour and released a single new song, “Jump,” which is included in the upcoming EP. To mark the comeback, a collaboration event is scheduled at the National Museum of Korea from February 27 to March 8, 2026. During this period, the building will be illuminated in pink, and a dedicated listening zone will allow fans and visitors to experience the new project.

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Blackpink members at the pink-illuminated National Museum of Korea for 'Deadline' EP pre-listening event, surrounded by fans.
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Blackpink releases 'Deadline' EP with National Museum collaboration

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K-pop girl group Blackpink is releasing its third EP 'Deadline' as a full quartet for the first time in over three years. To promote the album, the group has partnered with the National Museum of Korea, illuminating the venue in its signature pink. Fans attended a pre-listening event at the museum.

South Korean group Blackpink has released its first collective music in over three years with the mini-album Deadline. The EP features the hit single Jump and four new tracks, showcasing the members' confident style without any ballads. Individual solo projects by the members have preceded this group effort.

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Blackpink's third mini-album 'Deadline', released February 27, 2026, marked the K-pop group's first full project in over three years and set new benchmarks with 1,461,785 first-day sales on Hanteo Chart—the highest for any girl group. The EP topped worldwide charts, drew massive streams, and propelled the group to 100 million YouTube subscribers.

Building on its record-breaking first-day sales, Blackpink's mini-album 'Deadline' achieved the highest first-week sales by any female artist or girl group on the Hanteo Chart, with 1,774,577 copies sold from February 27 to March 5, 2026. The EP also debuted at No. 11 on the UK Official Albums Chart.

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BLACKPINK's mini-album 'DEADLINE' debuted at No. 8 on the Billboard 200 with 52,000 equivalent album units, including 41,000 from physical sales—the group's first project in three and a half years since 2022's 'BORN PINK,' which hit No. 1. The title track 'GO' marked the group's 11th Billboard Hot 100 entry (a K-pop girl group record), No. 44 on the UK singles chart, and topped YouTube's global weekly songs chart.

Jennie has marked the one-year anniversary of her debut solo album Ruby with the release of an expanded collection. The project, launched in 2025, achieved significant commercial and critical success in the K-pop landscape. This milestone highlights her transition to independent artistry following her departure from previous labels.

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Following a record-breaking first-day launch and subsequent sales drop that fueled online debates, Blackpink's third EP 'Deadline' achieved 1.77 million copies sold in its debut week—a new high for K-pop girl groups. It debuted at No. 8 on the Billboard 200 and topped global charts, though critics offered divided opinions. Released February 27, the EP reaffirms the group's commercial strength.

 

 

 

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