Rebranding
Anbesa Bank, previously known as Lion International Bank, has rebranded after nearly 19 years, unveiling a minimalist golden spark logo and the motto “Let’s Go for It” at the Adwa Museum. This change culminates a five-month process led by Berry Advertising, a domestic firm with a 13-year track record in the sector.
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Scotiabank Colpatria has rebranded to DAVIbank, joining as a new bank within Davivienda Group. Both entities will continue operating independently without impacting existing customers. This expands service points for users.