Toyota sets 2026 global production target above 10 million units

Toyota Motor Corp. has set a global production target of more than 10 million units for 2026, including its Lexus brand. The goal aims to meet steady demand for hybrid models in the U.S. and European markets. It seeks to maintain levels close to the 2023 record of 10.03 million units.

Toyota Motor Corp. has established a global production target exceeding 10 million units for 2026, encompassing its Lexus brand, sources indicate. This ambition is driven by the need to fulfill consistent demand for hybrid vehicles in the U.S. and European markets, while holding steady near the 2023 peak of 10.03 million units.

Domestic production is planned at around 3.5 million units, with the strategy shared among select suppliers. Although U.S. output expansion was anticipated amid American tariff policies, Japan's internal production is projected to surpass 3 million units for the fourth straight year—a threshold vital for sustaining local jobs and technical proficiency.

Following a pandemic-induced dip to 7.9 million units in 2020, Toyota's worldwide output has rebounded. The company anticipates surpassing 10 million units again in 2025.

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Illustration depicting BYD overtaking Tesla as top EV seller in 2025, with contrasting sales scenes and future tech optimism.
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Tesla loses top electric vehicle spot to BYD in 2025

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Tesla has delivered 1.64 million vehicles in 2025, a 9% decline from the previous year, allowing Chinese rival BYD to surpass it with 2.26 million sales and claim the title of world's largest electric vehicle maker. The drop stems from backlash over CEO Elon Musk's politics, the expiration of U.S. tax credits, and intensifying global competition. Despite the setback, investors remain optimistic about Tesla's pivot to robotaxis and humanoid robots.

Toyota Motor Corp. group held the top spot in global auto sales for the sixth straight year in 2025, with group sales rising 4.6% to 11.32 million units. Strong demand for hybrid vehicles in North America helped it outperform Volkswagen significantly. The achievement came despite trade tensions and rising Chinese competition.

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Gaikindo data shows indonesia's complete vehicle exports reached 518.212 units throughout 2025, up 9.7 percent from the previous year. Meanwhile, domestic sales were led by affordable models like the toyota innova and daihatsu gran max.

Tesla is targeting a pivotal 2026 with Cybercab robotaxi production, Optimus humanoid robot manufacturing, Roadster demonstrations, and Full Self-Driving expansions, aiming to counter declining sales—including Cybertruck—and competition from BYD through AI and autonomy advancements.

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South Korea's automobile exports reached an all-time high of $72 billion last year, driven by strong overseas demand for eco-friendly vehicles and used cars. The figure represents a 1.7 percent increase from 2024's $70.8 billion. The government aims to sustain this momentum amid ongoing global trade uncertainties.

Mazda Mexico ended 2025 with record sales of 107,004 vehicles, a 7.2% increase from 2024, positioning it as the brand's third most important market worldwide.

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Tesla announced in its Q4 2025 earnings call that it will cease production of flagship Model S (2012) and Model X (2015) by end-June 2026, redirecting low-utilization Fremont factory capacity to produce up to 1 million Optimus humanoid robots annually and Cybercab autonomous taxis starting H1 2026. CEO Elon Musk termed it an 'honorable discharge' for the legacy models, which saw ~30,000 deliveries in 2025 (~2% of total), signaling a pivot to AI, robotics, and full autonomy amid the company's first annual revenue decline and EV competition.

 

 

 

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