Meta is introducing Incognito Chat, a new mode for its AI assistant in WhatsApp that prevents even the company from accessing user conversations. The feature relies on end-to-end encryption and private processing technology. It will roll out gradually to users over the coming months.
Meta announced the feature Wednesday. Messages exchanged in Incognito Chat are handled in a secure environment that no one else can access, the company said. Conversations are not saved and disappear by default, so they cannot be used to train Meta's AI models.