Following the March 10 building permit for its planned data center in Horndal, Google Sweden has responded to key objections regarding electricity prices, job creation, and community benefits. Communications chief Joakim Larsson clarifies the project's status, as groundwork continues without a final business decision to build.
Google has faced scrutiny over its data center plans in Horndal, Dalarna, where it purchased 109 hectares of land from Avesta municipality in 2017. As detailed in prior coverage, groundwork began in November 2025, and a building permit was granted on March 10, 2026, for one server hall—though no business decision to proceed with construction has been made.
SVT Dalarna spoke with Google Sweden's communications chief Joakim Larsson, who addressed three common claims: potential increases in electricity bills, insufficient job opportunities, and lack of benefits for the local community. Larsson emphasized the company's ongoing preparatory work, including blasting and up to 90 workers on site, set to continue through August.
The responses aim to counter local concerns amid environmental permits and appeals. Reports suggest a construction decision may be imminent, which local leaders view positively.
