Banco de Bogotá has implemented sign language service in all its offices across Colombia, expanding an initiative previously available in only 106 branches. Developed in partnership with the National Federation of the Deaf of Colombia (Fenascol), the move aims to remove barriers for people with hearing impairments. The bank also trained over 3,000 employees to provide inclusive service via the Servir platform.
Banco de Bogotá has announced the rollout of sign language service across its entire network of offices, covering 96% of Colombia's national territory. This expansion follows the service's initial availability in 106 branches and marks a key step toward financial inclusion for people with hearing impairments.
The initiative relies on the Servir platform, developed in partnership with Fenascol. This tool facilitates more accessible communication during office interactions. To support the launch, the bank trained over 3,000 employees in specific protocols and processes, ensuring empathetic and equitable service.
Yohana Mojica, director of channels and customer experience, emphasized the measure's significance: “In alliance with Fenascol, we are breaking down communication barriers that for years limited the participation of people with hearing disabilities in the financial system.” She added: “Today we open the doors of all our offices to more empathetic, accessible, and equitable service, reaffirming that inclusion is the path to transforming lives and strengthening trust in banking that serves everyone.”
This action highlights the bank's commitment to accessibility, enabling more Colombians to fully engage in financial services without linguistic hurdles.