Boston Beer anuncia mudanças na liderança de marcas-chave

A Boston Beer Company está passando por mudanças na liderança de suas marcas, com a saída dos responsáveis pela Angry Orchard/Truly e pela Samuel Adams. Matt Withington e Lauren True estão deixando seus cargos, enquanto John Dorman e Jon London assumem responsabilidades ampliadas. As movimentações ocorrem em meio a mudanças executivas mais amplas na empresa.

A Boston Beer Company revelou na quarta-feira mudanças em seu quadro de liderança de marcas. Matt Withington, que comandava a Angry Orchard e a Truly, e Lauren True, chefe da Samuel Adams, estão deixando suas posições, conforme noticiado inicialmente pelo Brewbound. A empresa nomeou sucessores para preencher as lacunas deixadas por essas saídas. John Dorman e Jon London assumirão funções ampliadas como parte da reestruturação. Essas mudanças refletem ajustes executivos mais amplos na Boston Beer, um dos principais players da indústria de bebidas, conhecido por suas marcas de sidra, hard seltzer e cerveja.

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