Boston Beer anuncia cambios en el liderazgo de sus marcas clave

Boston Beer Company está experimentando cambios en el liderazgo de sus marcas, con la partida de los responsables de Angry Orchard/Truly y Samuel Adams. Matt Withington y Lauren True dejan sus cargos, mientras que John Dorman y Jon London asumen responsabilidades ampliadas. Estos movimientos se producen en medio de cambios ejecutivos más amplios en la compañía.

Boston Beer Company reveló el miércoles cambios en sus rangos de liderazgo de marca. Matt Withington, quien dirigía Angry Orchard y Truly, y Lauren True, jefa de Samuel Adams, abandonan sus puestos, según informó por primera vez Brewbound. La compañía nombró sucesores para cubrir las vacantes creadas por estas salidas. John Dorman y Jon London asumirán roles ampliados como parte de la reestructuración. Estos cambios reflejan ajustes ejecutivos más amplios en Boston Beer, un actor importante en la industria de las bebidas conocido por sus marcas de sidra, hard seltzer y cerveza.

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