Ethiopian designer Kaleab, known as Kalu Putik, has drawn global attention with outfits made from recycled clothes, tires and plastics. His short transformation videos on social media have attracted millions of followers. Celebrities and experts praise his innovative work.
Kaleab, known as Kalu Putik, creates outfits from discarded rags, tires, cartons and plastics, showcasing them in short videos. These clips have garnered over 700,000 followers on TikTok and more than 560,000 on Instagram.
His work transcends language and geographic barriers to attract worldwide interest. Celebrities including American singer SZA, influencers and organizations have expressed admiration for his designs. Local and international fashion experts praise and promote his creations.
Based in Addis Ababa, Kaleab transforms nearby waste materials into fashion without formal training. This success highlights Ethiopia's digital creative potential. Global media outlets provide coverage of his projects.
