Unibev secures 'Cybercab' trademark rights as Tesla's bid remains suspended

Following the USPTO's suspension of Tesla's 'Cybercab' trademark in November 2025 due to Unibev's prior claim, the French beverage company has now secured US and international rights to the name as of December 12, 2025. Tesla, which announced the robotaxi before filing, is negotiating a resolution amid ongoing branding challenges.

In the ongoing Tesla Cybercab trademark dispute, Unibev has advanced its position. After Tesla unveiled the two-passenger, steering-wheel-free autonomous vehicle at the October 10, 2024 'We, Robot' event, the company filed for 'Cybercab' on October 17, 2024—delayed initially by a potential conflict with a Pirelli patent.

This opened the door for Unibev to file before month's end, leading to the USPTO suspending Tesla's application (Serial No. 98806788) on November 14, 2025, for 'likelihood of confusion' with Unibev's earlier claim (Serial No. 79412082). Unibev has since secured the rights on December 12, 2025.

Tesla plans a small Robotaxi fleet using Model Y vehicles in Austin, Texas, with dedicated Cybercab production slated for Q2 2025. This echoes prior setbacks, including the USPTO rejecting 'Robotaxi' as too generic and Unibev's holdings of three 'TESLAQUILA' trademarks from Tesla's tequila attempt—suggesting trademark squatting.

Negotiations continue, with Tesla potentially buying the rights, challenging Unibev's intent for vehicle use, or rebranding. No agreement yet, underscoring procedural risks even for industry leaders.

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Elon Musk announcing the start of Tesla Cybercab production in April 2026 at a shareholder meeting, with a concept image of the autonomous robotaxi and Austin factory in the background.
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Tesla to start Cybercab production in April 2026

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Elon Musk announced during Tesla's shareholder meeting that production of the Cybercab, an autonomous robotaxi without pedals or steering wheel, will begin in April 2026 at the company's Austin factory. The comments followed shareholder approval of Musk's massive compensation package. Musk expressed confidence in deploying the vehicles despite regulatory hurdles.

Tesla's attempt to trademark 'Cybercab' for its autonomous vehicle has hit a snag, with the US Patent and Trademark Office suspending the application due to a prior claim by a French beverage company. The issue stems from Tesla announcing the name before filing, allowing Unibev to submit an earlier application. Negotiations between the two companies are underway, but no resolution has been reached.

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Tesla executives detailed during their Q4 and FY 2025 earnings call how the company plans a comprehensive robotaxi service that accommodates various passenger needs without relying solely on the two-seater Cybercab. The service will leverage the Cybercab for most trips, supplemented by Model Y vehicles and the Robovan for larger groups. Production of the autonomous Cybercab is set to begin in April 2026.

On New Year's Day 2026, Tesla persisted with testing its Cybercab vehicles despite the holiday celebrations. Two of the autonomous taxis were observed in downtown Austin, Texas, highlighting the company's ongoing development efforts.

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Tesla's Cybercab robotaxi has been spotted for the first time in Buffalo, New York, conducting cold-weather tests amid mid-30s temperatures. The vehicle, previously limited to low-speed urban trials in Austin, is now navigating highways at higher speeds. This expansion signals accelerating validation ahead of production starting in April 2026.

A Tesla Cybercab was observed undergoing highway testing in Austin, marking another instance of the vehicle's public trials. The sighting was reported by Tesla enthusiast Sawyer Merritt on social media.

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Tesla has launched an updated Robotaxi website and introduced cleaning fees for its autonomous rides, signaling imminent expansion. The company is currently offering rides in Austin, Texas, using Model Y vehicles, while preparing Cybercab for future deployment. A new video highlights accessibility efforts in the service.

 

 

 

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