Following the USPTO's suspension of Tesla's 'Cybercab' trademark in November 2025 due to Unibev's prior claim, the French beverage company has now secured US and international rights to the name as of December 12, 2025. Tesla, which announced the robotaxi before filing, is negotiating a resolution amid ongoing branding challenges.
In the ongoing Tesla Cybercab trademark dispute, Unibev has advanced its position. After Tesla unveiled the two-passenger, steering-wheel-free autonomous vehicle at the October 10, 2024 'We, Robot' event, the company filed for 'Cybercab' on October 17, 2024—delayed initially by a potential conflict with a Pirelli patent.
This opened the door for Unibev to file before month's end, leading to the USPTO suspending Tesla's application (Serial No. 98806788) on November 14, 2025, for 'likelihood of confusion' with Unibev's earlier claim (Serial No. 79412082). Unibev has since secured the rights on December 12, 2025.
Tesla plans a small Robotaxi fleet using Model Y vehicles in Austin, Texas, with dedicated Cybercab production slated for Q2 2025. This echoes prior setbacks, including the USPTO rejecting 'Robotaxi' as too generic and Unibev's holdings of three 'TESLAQUILA' trademarks from Tesla's tequila attempt—suggesting trademark squatting.
Negotiations continue, with Tesla potentially buying the rights, challenging Unibev's intent for vehicle use, or rebranding. No agreement yet, underscoring procedural risks even for industry leaders.