Beverages

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Japanese green tea beverage maker Ito En has launched a local unit in Germany to boost sales of its Oi Ocha products across Europe. The establishment responds to EU regulations mandating tethered caps on plastic beverage containers. Managing director Akito Suzuki noted that Germany is the company's largest market in Europe, driven by rising matcha popularity among health-conscious consumers.

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House of Coca-Cola, the world's first such venue, opened on December 11 in Polanco, Mexico City. The site lets visitors experience the 1886-style drink preparation and savor exclusive, historical flavors. The menu features on-the-spot sodas, mocktails, and coffee options, priced from 25 to 200 pesos.

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