Puebla's Central Pulque Fair takes place on November 1 and 2, 2025, to honor Day of the Dead traditions with the pre-Hispanic drink as the star. The event features music, poetry, and gastronomy in the city's heart. Entry is via a voluntary 'calaverita' donation.
Puebla's Central Pulque Fair, a festival dedicated to the pre-Hispanic alcoholic drink, occurs on Saturday, November 1, and Sunday, November 2, 2025. Located at Calle 13 Norte 6, Colonia Centro, a few streets from the Cathedral of Our Lady of the Immaculate Conception of Puebla, the event opens Saturday at 2:00 p.m. until 3:00 a.m. the next day, and Sunday from 10:00 a.m. until 3:00 a.m.
Key activities include a poetry contest starting at 4:00 p.m. on November 1, where participants present two texts in rounds of up to three minutes, narrating, singing, or exclaiming their creations. Music livens up the atmosphere with performances by Cancionero pulquero, Dinastía Duende y Musas Sonideras, Sundata, and DJ Brillo. Additional offerings feature dance numbers, short theater performances, and talks on pulque, the Mesoamerican traditional drink linked to the worship of Mayahuel in pre-Hispanic times, whose popularity waned after the Spanish arrival but revived in the colonial era.
The fair includes exhibitors of traditional Mexican gastronomy, likely featuring pan de muerto, crafts, and cartonería works themed around Day of the Dead. To wrap up, there's an 'after' party after 9:00 p.m. with a costume contest for 100 Mexican pesos per person. General entry is via a voluntary 'calaverita' donation, accepting any amount.