Vehicle sales drop in second half worries Brazilian automakers

Brazil's light and heavy vehicle sales fell 10.7% in November 2025 compared to October, reaching 253,500 units. This drop, combined with a 2.3% decline in the second half versus 2024, has alarmed automakers about meeting yearly targets.

Data from Renavam shows an 8.2% drop in November compared to the same month in 2024. The year-to-date total now reflects just 1.1% growth, down from 2.2% through October. The second half, from July to November, saw 1.21 million vehicles sold, a 2.3% decline from the prior year.

Industry representatives voice concern over December, historically the strongest sales month. The slowdown stems from the Selic's effect on credit costs and family budgets. CNC's survey indicated 30.5% of households had overdue bills in September, the highest on record.

Anfavea downgraded its 2025 sales growth forecast from 6.5% to 5%. There are fears the year may end flat with 2024 or even decline. Despite B3 reporting a record 697,000 financings in October (including motorcycles and used vehicles), automakers like General Motors report losses: a 13.2% sales drop from January to October versus 2024, per Fenabrave.

GM attributes this to a lack of major launches, anticipating recovery in 2026 with the Chevrolet Sonic SUV. All await better credit conditions and gains from the IPI Verde tax, effective November, to boost profitability and lower retail prices.

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