Microsoft raises Xbox prices amid memory shortage

Microsoft announced higher prices for its Xbox Series X and S consoles starting August 1. The move marks the third increase since May 2025 and stems from rising storage and memory costs.

The new prices will apply globally. In the United States the 512GB Xbox Series S will cost $500 and the 1TB model will cost $600. The 1TB Xbox Series X digital edition will sell for $750 while the version with a disc drive will cost $800. Microsoft will discontinue the 2TB Xbox Series X model.

Xbox said in a blog post that console storage and memory prices have increased by more than 2.5 times. The company added that it expects another doubling by the fall of 2027. It introduced buy-now-pay-later and zero-interest financing options to ease the impact.

The price changes follow earlier increases in May 2025 and October 2025. Similar adjustments have been made by Sony, Nintendo and Valve for their gaming hardware.

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Illustration depicting a Microsoft Surface Laptop with a prominent price increase tag due to RAM shortage, amid symbols of AI data centers.
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Microsoft raises prices on Surface PCs due to RAM shortage

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Microsoft has increased prices across its Surface PC lineup, with some models rising by up to $500, citing higher memory and component costs. The changes, now live on the Microsoft Store, affect current-generation hardware originally launched in 2024. Officials blame the hikes on a persistent RAM chip shortage driven by demand from AI data centers.

Xbox CEO Asha Sharma has suggested the company will introduce new approaches to console sales later this year amid rising hardware costs. In a Fortune interview, she pointed to challenges with RAM and storage prices that are now 2.75 times higher than at launch. Sharma said the firm is exploring options beyond price increases to keep consoles accessible.

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Xbox executive Asha Sharma has acknowledged that ongoing memory shortages will affect the pricing and availability of the next-generation Project Helix console. In a recent interview, she stated that the company is not ready to announce a launch timeline amid the dynamic market conditions. Sharma emphasized focusing on factors within Xbox's control.

SanDisk has released a new series of officially licensed NVMe SSDs for the PlayStation 5 and PlayStation 5 Pro consoles. The drives also work with PCs and carry notably high prices amid a global memory shortage.

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The Nex Playground movement-based gaming console will increase in price by $50 to $299 starting April 1. Nex co-founder and CEO David Lee announced the change in a letter to customers, blaming rising production costs for components like memory and storage. The company's Play Pass subscription remains $89 per year.

Xbox leader Asha Sharma told staff in a memo that the company must make hard choices to build a stronger XBOX. The update follows a recent Game Pass price reduction that has improved subscriber growth.

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Valve has announced price increases for its Steam Deck OLED models worldwide, attributing the changes to rising memory and storage costs.

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