Salesforce has signed an agreement to acquire AI customer service firm Fin, formerly known as Intercom, in a deal valued at approximately $3.6 billion. The purchase aims to bolster the company's Agentforce platform with advanced AI agents for customer support.
The San Francisco-based company announced the deal on Monday. It plans to integrate Fin's technology into Agentforce to enhance automation of customer interactions amid growing competition in enterprise AI.
Marc Benioff, Salesforce chair and CEO, welcomed the move in a statement. "We’re thrilled to welcome Fin to Salesforce as we enable every company to become an agentic enterprise," he said.
Fin CEO Eoghan McCabe highlighted the opportunity for greater scale. The acquisition is expected to close in the fourth quarter of Salesforce’s fiscal 2027, subject to regulatory approval. Salesforce indicated the transaction will not affect its current financial guidance or stock buyback plans.
