Advertising
OpenAI to test ads in ChatGPT for free and Go tier users
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OpenAI has announced plans to begin testing advertisements in its ChatGPT app for free users and the new $8-per-month Go subscription tier in the United States. The company aims to diversify revenue amid significant financial pressures, while ensuring ads do not influence the AI's responses. Higher-paid tiers will remain ad-free.
Global companies from McDonald’s to Lego, Gucci, and Amtrak are increasingly using anime and manga to promote products and convey corporate messages, drawn to the global appeal and low-risk nature of the Japanese art form.
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The UK's Advertising Standards Authority has banned advertisements from cryptocurrency exchange Coinbase for trivialising the risks of investing in crypto. The ads, which depicted the country in economic disrepair, suggested that cryptocurrency could address financial woes. Coinbase has expressed disagreement with the decision.
Journalist Willis Raburu has filed a lawsuit against East African Breweries Limited (EABL) demanding Sh10 million for unpaid promotional services. Through his company Steizon Limited, he seeks a court order to suspend EABL's license until the debt is settled. The case stems from the BebaBeba campaign and promotions for the Furaha City Festival.
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McDonald's has removed a glitchy AI-generated holiday commercial intended for the Netherlands following widespread online criticism over its 'soulless' visuals. The 30-second ad, featuring holiday mishaps set to a parody of 'It's the Most Wonderful Time of the Year,' was accused of lacking authenticity and quality. This incident highlights growing concerns about AI in advertising amid a surge in such tools.
Journalist Fátima Bernardes, former presenter of Jornal Nacional, will be the voice of JBS's new institutional campaign. The film premieres on this Monday, 27, in an exclusive break on JN. The initiative, created by agency CP+B Brasil, highlights the company's global presence and its main brands.
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Samsung has begun displaying advertisements on its smart fridges, raising questions about pervasive advertising in everyday appliances. The move highlights ongoing concerns about 'ad hell' in consumer technology. This development was reported on October 27, 2025.
AI companies gear up for ads as manipulation threats emerge
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