Capcom promises no AI-generated assets in its games

Capcom has stated it will not include AI-generated materials in its game content, as revealed in an investor briefing on March 23, 2026. The company plans to use AI tools to improve efficiency in development processes like graphics, sound, and programming. This comes amid backlash over Nvidia's DLSS 5 implementation in Resident Evil Requiem.

On March 23, 2026, during a 'personal investor online company briefing' Q&A session, Capcom addressed generative AI in game development. The company promised, 'Our company will not implement the materials generated by our AI into game content,' according to its investor relations materials shared via Twitter by @CapcomIR. It added that it will 'actively utilize this technology to improve efficiency and productivity in the game development process,' exploring uses in areas such as graphics, sound, and programming. A similar statement appeared as: 'We will not implement assets generated by AI into our games,' while committing to proactive use of AI for streamlining repetitive tasks. This moderate stance follows early 2025 plans to experiment with generative AI alongside Google for idea generation. The announcement arrives after controversy surrounding Nvidia's AI-powered DLSS 5 update for Resident Evil Requiem, a recent survival horror title, which some players criticized as altering the game's artistic vision. Capcom also reported strong third-quarter results, despite sluggish sales for Monster Hunter Wilds. While publishers like Square Enix express greater enthusiasm for AI, Capcom aims for a balanced approach, avoiding final in-game assets.

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At the Consumer Electronics Show in Las Vegas, companies like Nvidia, Razer, and HyperX unveiled AI-enhanced gaming technologies aimed at improving performance and user experience. These reveals highlight the growing integration of artificial intelligence in gaming peripherals and software. While some are immediate updates, others remain conceptual prototypes.

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Unity Technologies' CEO Matthew Bromberg has announced an upcoming beta update to its game engine that will allow developers to create full casual games using natural language prompts. The feature is set to be unveiled at the Game Developers Conference in March. While the technology aims to simplify game development, it arrives amid ongoing debates about generative AI's role in the industry.

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Video game developers are increasingly using AI for voice acting, sparking backlash from actors and unions concerned about livelihoods and ethics. Recent examples include Embark Studios' Arc Raiders and Supertrick Games' Let it Die: Inferno, where AI generated incidental dialogue or character voices. SAG-AFTRA and Equity are pushing for consent, fair pay, and regulations to protect performers.

 

 

 

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